Follow the Telemarketing Sales Rule
Since 9 January 2025, the FTC's Telemarketing Sales Rule covers inbound calls to tech support services, including calls made in response to ads, emails or direct mail. A technical support service means any plan, program, software or service marketed to repair, maintain or improve the performance or security of a device that runs code. If customers reach you by phone, your scripts, disclosures and records have to meet the rule, and acquirers ask how calls are handled.
